Customer Satisfaction Data Analysis: How to Interpret Results from the Symanto Insights Platform

customer satisfaction data analysis

Traditionally measuring customer satisfaction involves asking customers to fill out surveys. But customer satisfaction data is being captured organically in the form of reviews and in conversations on social media. The Symanto Insights Platform automates customer satisfaction data analysis from readily available content online. In this article, we’ll show you how to interpret the results […]

5 Steps to Developing a Data-driven Business Strategy

data-driven business strategy

Devising business strategies can feel as though you’re sailing the unchartered sea. It’s in your best interest to collect as much information as you can to help you assess your current position and navigate towards your desired trajectory. With so much big data easily available, the solution is clear: to organise and analyse all the […]