Explore how to answer your specific business questions and find out
how Symanto Insights Platform works

How does Symanto Insights Platform work?

1. Upload your data or let us do the work!
Collect reviews of your own or competitors’ via Symanto Insights Platform, connect to SurveyMonkey or Typeform, or upload your own excel / CSV file. It's as simple as that.
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2. Push the button
Within minutes, our AI engine uncovers detailed and structured topics from your entire datasets, extracts sentiment and opinions towards the topics, and gleans personality traits of individual behind the text. Work smart, not hard.
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3. Tailor your insights
Finetuning is included – within your personal dashboard you can easily edit your results and highlight specific product feature or service aspects to answer individual business questions.
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4.Discover your world
Interactive charts allow you to explore and compare drivers & barriers by brands, products, ratings, time, department, or any key fields available in your data set.
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5. It's time to shine
Export individual charts or the entire analysis results for your reporting. It's your time to shine!
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6. Your Benefits
• End to End Cycle from data collection to insights generation.
• Access to more than 85 sources of online consumer and employee reviews.
• In-depth and industry-specific topic and root-cause analysis to glean most relevant results.
• Uncover unique emotion and personality insights of consumers with Psychology AI.
• Integrated translation to analyse over 100 languages.
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What is Symanto Insights Platform?

Symanto Insights Platform is an AI-powered text analytics tool to help you understand how your customers think and feel about your product or brand. Being able to analyse big amounts of rating and review data from over 75 sources such as Amazon, Tripadvisor or even Glassdoor, Symanto Insights Platform delivers you qualitative insights about your consumers and thereby helps you to answer your relevant business questions within minutes:



• What are the main reasons for negative/ positive ratings/ NPS?
• How does a specific product feature compare among different products?
• How has the consumer opinion towards a specific product aspect developed over time?



• How does a specific service aspect influence my consumer's satisfaction?
• What are the main issues of my customer service?
• How has the customer perception towards a specific service aspect developed over time?



• What are the key drivers & barriers of my competitors' product or brand?
• What is the strength/ weakness of one product/ brand compared to another?
• What features/ improvements should I focus on in order to gain more competitive advantage?



• How does one brand compete against another on the level of real consumer connection?
• What are the functional and emotional equities of a brand?
• How do I resonate with my consumers the best?



• What are the detailed reasons for positive/ negative voices of my employees?
• How does employee satisfaction compare among different departments or locations?
• How has a specific aspect been improved or worsened over time?

Sounds good? Book your personalised, free demo and start exploring how you can use Symanto Insights Platform now.

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Book a personal & free demo

Let our expert Nikolina guide you through all functionalities of Symanto Insights Platform in your personal and free demo. Just schedule an appointment that suits you best via the calendar below. We’re looking forward to e-meet you!

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