What Is a Good Open Rate for Email? Strategies for Skyrocketing Email Engagement
In the email marketing world, few metrics bear as much sway as the email open rate. It’s responsible for the first impression. The higher it is, the better. Because it states that a larger number of subscribers engage with your campaigns. Let’s delve into the intricacies of email open rate and depict what it is, […]
Psychology of Sales and Marketing: When Persuasion is Personal
There are several established principles when it comes to persuading someone to invest in your product or service. But not everyone responds equally to the same psychological sales and marketing tactics. These principles need to be balanced and applied differently depending on your audience. Increase the effectiveness of your sales and marketing strategies by segmenting […]
Symanto: An Alternative to IBM Watson AI Personality Insights
Looking for an alternative to IBM Watson AI Personality Insights? Symanto APIs offer many of the same features and benefits. As of December 2021, IBM Watson Personality Insights will completely cease to exist. IBM has already halted new instances, and is directing people to their natural language processing (NLP) service, which, incidentally, is also comparable […]
