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Analyse open-ended survey responses and online reviews with Symanto Insights Platform and glean insights in minutes.
With interdisciplinary experience in consumer insights, data science and AI, we create tailor-made solution to achieve your business goal.
You’ve got to know what your customers are saying about you. But there’s a fundamental issue with the majority of social listening tools: they’re just not actionable enough. Social listening
Market segmentation is the process of dividing your consumers into segments based on specific parameters. The four main parameters are demographic, geographic, behavioral, and psychographic. Just as access to quantitative
What makes your customers and clients tick? What motivates them to make a purchase? What do they value? Conversely, what deters them from finalizing a purchase? Are your marketing efforts
You can easily make Psychology AI an integral part of your own systems and benefit from our proprietary text analytics models.
Symanto's unique Psychology AI is designed to power real consumer-centric strategies and actions. Our AI engine transforms any type of text into in-depth consumer insights and shows how text analytics is more than just "sentiment analysis".
Our customers and their success stories
Symanto as a partner helped us to gain much deeper insights from our Social Media channels. Social Media has become an important source for market insights, where we can derive real audiences feedback and make improvements for our formats and social media campaigns, and it's not just a source for measuring KPIs anymore. We couldn’t analyze comments on social media channels in such depth before our cooperation with Symanto. Given that this was a new approach for us, it was very important to understand the process and its benefits but also the limitations of this methodology. We can clearly say that the team at Symanto is very competent, always extremely helpful and fun to work with.
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